Designing a winning manifesto
Sheffield City Region Mayor
A 32pp policy document was sent out across the Sheffield City region for Dan Jarvis* as the Labour Party Candidate for the Sheffield City Region Mayor.
A 'One Yorkshire' Rose icon was created for a simple, strong graphic cover for the initial policy document which would be used to communicate Dan's vision for the Mayoralty and beyond. With strong stock and commissioned photography a simply structured and clear document was designed. The important chapters were clearly defined with single colour header pages to assist navigation through the document.
Dan was voted to be the Labour candidate and the document was then updated to the final 32pp manifesto to reach a wider audience. Dan went on to win the election.
See more about our work with the Sheffield City Region Mayor here.
*Dan Jarvis is a Labour MP for the Barnsley Central Consituency and Sheffield City Region Mayor, consisting of the districts of Barnsley, Doncaster, Rotherham and Sheffield.