• Ptolemy icon
• Ptolemy Executive Coaching logo
• Letterhead and double-sided business card
• Design and build website - Home page
• Design and build website - Our Service page
• Design and build website - Executive Coaching page
• Design and build website - Contact page

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Ptolemy

Executive Coaching

THE CLIENT
Adam Steiner, founder of Ptolemy Executive Coaching, has more than 20 years’ experience in the financial service industry. His company helps executives to deal with business challenges, and to develop professionally and personally. In this way, business professionals can develop and deliver better value for themselves, their organisations and their clients.

THE TASK
Design a logo and brand that would break the corporate mould, being far more personal with an intellectual and scientific feel. The website needed to welcome a wide range of business professionals wanting to improve their personal and professional development.

THE SOLUTION
We designed a logo and icon to be classical in nature to work with the illustrations of Ptolemy, founder Adam Steiner’s inspiration. The icon is an abstract graphic of Thoth, Egyptian God of Knowledge, reflecting Adam’s passion for deep thinking.

The chosen colours of golden yellow and a warm grey provide a sense of gravitas, from business stationery to the website.

On request by the client the website was built in WordPress which is simple, responsive and easy to access for future editing.

SCOPE
Logo, brand identity, stationery, web design and build.