Shared Endeavours
Communications, marketing and campaigning specialists
THE CLIENT
Shared Endeavours is founded by Nikki Belfield, a communication, engagement and campaigning specialist. Offering a consulting and research service to inform on strategic communications for organisations, persons or causes that make a difference. Including politicians, educational organisations, charities, trade unions and businesses.
THE TASK
Design a logo and brand to launch this new start-up business.
THE SOLUTION
Set within a rounded corner square 'Shared Endeavours' is set all caps, white out using a san serif typeface with a similar soft edge. The brightly coloured links of the icon are to represent the connections between people and communities. The icon breaks out of the box to represent a 'thinking differently' approach.
Full brand guidelines were developed.
SCOPE
Logo, brand guidelines, stationery as well as key messaging and illustrations for the web site.