• Fergus Burnett Photography logo Fergus Burnett Photography logo
  • Letterhead and double-sided business card Letterhead and double-sided business card
  • FB icon and logo as a watermark FB icon and logo as a watermark

Fergus Burnett Photography

Event, corporate and portrait photography

THE CLIENT
Fergus Burnett is a photographer specialising in event, corporate and portrait photography.

THE TASK
Design a logo, icon and brand that speaks to Fergus' main client base – national charities, the Royal Household (their charities and institutional bodies) and private event companies.

THE SOLUTION
An abstract ‘FB’ icon has a distinctive form and is held within a key line circle. ‘Fergus Burnett Photography’ is set in uppercase in a characterful serif font. It has an early 20th Century modern look with slanted horizontal strokes seen in the A and H. The O and G overlap and link together to give an interesting focus. The logo is centred but the icon can be split away and used as a watermark or seal.

The colours are muted, a gold ochre and a dark petrol green. The business card is printed in gold foil and green.

SCOPE
Logo, brand identity, stationery.


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