South Yorkshire Teaching Hub
A regional teaching hub providing expert support to over 200 schools
South Yorkshire Teaching Hub, governed by Chorus Education Trust and set within Silverdale School, acts as a regional hub providing expert support to 200+ schools in the area. Focussing on teacher recruitment, career development and retention.
Design a logo and branding for this new teaching hub which communicates to those in education and those that want to get into education.
The name ‘South Yorkshire Teaching Hub’ was set stacked, range left and balanced with a hub like icon of abstract individual people in colours of the spectrum. It is a complete, radiating circle; bright, positive and giving the feel of progression and possibilities.
The typeface is sans serif and slighty rounded, it is reflective of the Chorus brand - but has its own character and identity.
Each colour within the hub icon is clearly defined and progressively changes through the spectrum. Each part represents a person, together creating a cog-like shape which radiates from the centre. The type is set in a dark pink and is complimented with the dark Chorus blue in certain situations like the business card.
A letterhead, compliment slip and business cards were designed. Brand guidelines were created to assist designers and staff.
Logo, brand identity, stationery.