Silverdale Sixth Form
A dynamic sixth form in south-west Sheffield
Part of Silverdale School in Sheffield, Silverdale Sixth Form provides a welcoming, aspirational environment where students can flourish and achieve their best.
Design a logo and branding that would stand alone and work with the Silverdale School and Chorus Education Trust brands. It needed to be aspirational and communicate well with prospective students and parents as well as current students.
Using a distressed, condensed, san serif typeface the logo has a feel of an endorsement stamp. It is bold, confident and forthright. The colours used are based on the established Silverdale School and Chorus Education Trust brands.
Photography was art directed on site to show the vibrancy of the sixth form and cover all areas from courses on offer to facilities and student life. Strong, colourful active shots reflect the activity and vibrancy within the school. These images are a crucial part of the brand with lots of shots used throughout the print and digital communications and website.
With this new strong photography, logo and branding a dynamic set of print and digital communications were designed to promote Silverdale Sixth Form.
Brand guidelines were created to assist designers and school staff.
Logo, brand identity, brand guidelines, photography, presentation documents, fliers, brochures, prospectus, Mailchimp emailers, pop-up stand, brand application to website.
See the website here.