• ARK Skincare logo ARK Skincare logo
  • Age Aware skincare range Age Aware skincare range
  • Age Aware serums Age Aware serums
  • Age Prepare skincare range Age Prepare skincare range
  • Age Repair skincare range Age Repair skincare range
  • Age Maintain skincare range Age Maintain skincare range
  • Home Aromatics - Living range Home Aromatics - Living range
  • Home Aromatics - Lounging range Home Aromatics - Lounging range
  • Home Aromatics - Loving range Home Aromatics - Loving range

ARK

Age Aware Skincare

THE CLIENT
ARK is a superb British skincare brand which treats skin by age and skin concern using active natural ingredients which provides outstanding results.

THE TASK
Design a strong brand to look complete and to be easily applied across the range, including gifting and home living. To be adaptable as the range grows. Skin ‘age’ and 'skin concern' had to be clearly defined with instant appeal. To meet all legal packaging requirements.

THE SOLUTON
The logo and brand was designed using a simple, light san serif typeface. In combination with simple tubes, bottles, jars and packaging the look is like that of premium spa treatment or experience. The different 'age' ranges and 'skin concern' ranges are clearly defined by secondary colour palettes. The strength is in its simplicity and most importantly has stand-alone presence on the shelf.

SCOPE
Logo, brand packaging, brand identity.

See the ARK Skincare website here.


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